AT&T to take mid-single digit profits on DirecTV Now, price it at $50-$55 a month, analyst says

AT&T will accept mid-single-digit profit margins and price its upcoming virtual MVPD service at around $50-$55, according to a recent analysis. AT&T will accept mid-single-digit profit margins and price its upcoming virtual MVPD service at around $50-$55, according to a recent analysis. AT&T will accept mid-single-digit profit margins and price its upcoming virtual MVPD service at around $50-$55, according to a recent analysis. AT&T will accept mid-single-digit profit margins and price its upcoming virtual MVPD service at around $50-$55, according to a recent analysis.